Trevor Filter works in branding, media and modern culture as an analyst at Siegel+Gale (disclaimer). He lives in New York City. This is his personal tumblelog, which is mostly a conduit for exploring the proper way to use sarcasm on the internet.

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CUT-UP MX is photographs of fascinatingly obfuscated Mexican billboards: “Chopped up, partly exchanged and randomly assembled they often become exciting commercial collages. Rumors say that once a company’s advertising time is over and a new hirer is still to be found, the pieces are mixed up to disguise the sales message.”

CUT-UP MX is photographs of fascinatingly obfuscated Mexican billboards: “Chopped up, partly exchanged and randomly assembled they often become exciting commercial collages. Rumors say that once a company’s advertising time is over and a new hirer is still to be found, the pieces are mixed up to disguise the sales message.”