Trevor Filter works in branding, media and modern culture as an analyst at Siegel+Gale (disclaimer). He lives in New York City. This is his personal tumblelog, which is mostly a conduit for exploring the proper way to use sarcasm on the internet.

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i don’t know, let’s drink

— Subject line of Class of 2010 email advertising tonight’s back-to-school pub night. BEST CLASS EMAIL EVER.